I'm an editor, content creator, and digital marketing manager with lots of social media experience. Most recently I worked at Frenchly, a lifestyle and travel website for people interested in France. There, as editor and digital marketing manager, I led the brand through a period of extreme growth that saw increased traffic and engagement on the website, social media channels, and weekly newsletter.
I've worked on the digital marketing strategies of multiple businesses, including Frenchly, Pixorium, and MooBoo Resources, as well as for the internationally reviewed webseries Unicornland. I've written branded content for major companies, including Galeries Lafayette, Moulin Rouge, and Jean-Paul Gaultier's "Freak Show" in Paris.
As a writer, my work has been published on Frenchly, The Daily Beast's Scouted, Art She Says, Every Day Parisian, and soon Salty Mag and Messy Nessy Chic. See my work under Clips.
I'm passionate about travel, thrifting, hiking, Maine, the Kansas City Chiefs, and crafting and DIY.
In less than three years, grew the UVs of the website of FMMG's lifestyle brand by over 350 percent (traffic via organic search grew by nearly 550 percent in that same period)
Co-produced viral videos which fueled growth on FMMG's YouTube channel. Subscribers increased from 1K to over 130K in less than three years
Of the 23 co-produced videos, eight have over 1M views on YouTube
Grew the lifestyle brand's Facebook likes from less than 1K to over 25K
Researched and wrote a print media guide as content marketing; 5K copies were distributed and at least 1K leads were generated. See the guide here.
Marketed the webseries Unicornland online and to publications, which ultimately led to positive press coverage by Glamour, Bust, HuffPo, Vice, and NPR, among others